Affiliate marketing is a commission based form of marketing where a company pays third parties (affiliates) a set percentage for every sale generated by them. This form of marketing allows a company to specify exact costs for advertising thereby ensuring that the target cost per customer acquisition is achieved. Effectively, the company allows others to do their marketing for them and in return pays them a set commission.
Affiliate marketing in South Africa does however require extensive management and reporting to ensure that affiliates are fairly compensated. WebPhase can help your company setup and run an affiliate program that will generate sales and leads.
Contact WebPhase now to find out more about affiliate marketing!