These Internet marketing tutorials are by no means complete “Do-it-yourself” guides. Their purpose is to provide those who are interested enough to make informed choices when deciding on an Internet marketing strategy. If any or all strike you as being a viable marketing avenue to pursue, WebPhase can help you implement them.
Currently, four tutorials are available:
1. Website Usability Tutorial
This covers the essential elements of design that will make your website fully optimised for the successful conversion of visitors to customers.
2. Search Engine Optimisation (SEO) Tutorial
The basic techniques involved in getting a website to rank high in search engines like Google and Yahoo are covered.
3. Pay-Per-Click (PPC) Tutorial
When you pay for visitors to your site it is essential that you see a good return on your advertising spend. This tutorial covers all the processes involved in ensuring that your online advertising is profitable.
4. Email Marketing Tutorial
This often misunderstood form of online marketing is clearly explained giving greater insight into its usefulness.
